Analysis.
Insights.
Reports.

The latest industry news and updates from Threefold, explained.

Jun 30, 2020

How important is it, to have a dedicated team in place to manage and run retail media campaigns?

Quite simply, I am yet to meet a buyer who benefits from ‘spare time’ to launch and manage campaigns on behalf of their supplier brands.

Jun 24, 2020

The 7 Factors Preventing UK Retailers Tapping into an Incremental £1bn of Media Revenue Annually

For U.K. retail to thrive over the next few years, leaders need to focus on new revenue streams to improve our profitability.

Jun 17, 2020

How a Retailer’s Sector Impacts its Ability to Generate Media Revenue

Any retailer can become a media owner. With each one having the same opportunity available to them.